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Should You Choose IML Mold or Traditional Labeling for Packaging?

2025-09-26

When it comes to packaging, presentation is everything. A good label not only identifies your product but also shapes customer perception. Many businesses struggle with the question: Should we go for In-Mold Labeling (IML Mold) or stick with traditional labeling methods? Here’s a breakdown of the most frequently asked questions to help you decide.


1. What is IML (In-Mold Labeling)?

IML (In-Mold Labeling) integrates the label into the packaging during the injection molding process. That means the label and container are produced as one single piece. This method is often used with PP Plastic Mold and PS Plastic Mold to create durable, high-quality packaging.


2. How is traditional labeling different?

Traditional labeling is a separate process where labels are printed and applied after the container is made. While it is flexible and cost-effective for short runs, it has limitations in durability and precision compared to IML.


3. Which one offers better durability?

  • IML Mold → The label becomes part of the container, resistant to water, scratches, and fading. Perfect for long shelf life products.

  • Traditional labels → May peel, fade, or wrinkle, especially in humid or refrigerated environments.

If durability is critical, IML is the stronger choice.


4. What about visual appeal?

IML allows high-resolution graphics, covering the entire surface of the container. It creates a premium look and feel that helps products stand out on the shelf. Traditional labels are limited in placement and sometimes look less seamless.


5. Is there a cost difference?

Yes.

  • IML Mold → Higher initial investment in molds and setup, but cost-efficient in large production runs.

  • Traditional labeling → Lower upfront cost, but may become more expensive in the long term due to extra labeling steps and material waste.

For large-scale packaging, IML often wins in overall cost efficiency.


6. Which industries benefit most from IML?

  • Food packaging (ice cream tubs, yogurt cups, ready-to-eat meals)

  • Household products (cleaning supplies, storage boxes)

  • Cosmetics and personal care

IML is especially popular in industries where branding and durability matter.


7. Can IML be used with eco-friendly materials?

Yes! At Baolin Mould, we not only produce PP Plastic Mold, PS Plastic Mold, and Disposable Rice Husk Mold, but also integrate IML technology into eco-friendly packaging solutions. This means you can achieve both sustainability and high-end branding.

Choosing between IML Mold and traditional labeling depends on your goals:

  • Need premium look + durability + long-term savings? → Go with IML.

  • Want lower upfront costs for short runs? → Stick with traditional labels.

Either way, working with a reliable China mold supplier and manufacturer like Baolin Mould ensures you get the right solution tailored to your packaging needs.

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